New businesses / Established business

If you are about to start your own business, you will probably be looking to appoint a design and marketing agency to provide your company branding and marketing collateral. Swink Design appreciates the value that a strong brand will bring to your company and has the experience to deliver it. To be a successful new business you must consider design and marketing as an essential part of your business plan and strategy.

So what's the first step? If you haven't already got one, then a memorable company name would be a good place to start. You may also feel that a strap line would help to further identify your company, along with its products or services. If your business requires a web presence (most companies will do, no matter how small) then bearing this in mind when naming your company is recommended. Check that your preferred domain is free. Of course Swink Design can do all this for you, or just simply offer you advice on the matter.

I appreciate that new start companies may have a small budget. So, with this in mind, for a fixed fee I will provide you with several concepts for your corporate identity, giving you total control over your early finances. Other agencies may give you an initial tempting price then subsequently add on all sorts of additional costs, not the best way to start a business relationship in my book.

In my initial meeting with you I will find out what makes you tick and how you would like your company to be perceived in the market place. I will spend time researching and evaluating your competitors in order to give to you that all-important competitive advantage. The result of which will culminate in a brand which reflects your company and reaches your customers.

To discuss your branding requirements call Chris today or use my contact page.

New businesses / Established business

You may have a brand which no longer represents your company. Your business may have shifted in the market place or expanded its services. Your logo may simply need modernizing or simplifying. Perhaps your colour palette looks dated and a fresh, contemporary colour set would breathe new life into your logo. Equally choosing the right font is crucial, every font has its own personality. If you are sending out the wrong messages at the moment you could be alienating potential clients, no matter how good a service or product you offer.

There are many valid reasons for rebranding. Given the opportunity I will assess where you are, discuss with you the options and then present you with an improved logo, which will create the right impression of your company and gain you new business.

To discuss your branding requirements call Chris today or use my contact page.